Cash flow forecasting

What Is Cash Flow Forecasting and Its Benefits to Your Business?

November 03, 20252 min read

Cash Flow Forecasting: What It Is and Why It Matters for Your Business

Cash flow forecasting can predict the future of your business

Summary

Cash flow forecasting predicts how cash moves in and out of your business over a period. Accurate forecasting helps you avoid cash shortages, plan for growth, and make better financial decisions.


What Is Cash Flow Forecasting?

Cash flow forecasting is the process of modeling your company’s future liquidity. It estimates how much cash will be available at any given time, including cash on hand and short-term investments.

Businesses use cash flow forecasts to determine whether to take loans or make investments. For steady companies, forecasts are straightforward, but seasonal businesses may face more complex calculations.

You can build a forecast using invoices, receipts, and other financial data. However, consulting a professional accountant or bookkeeper ensures your forecast is accurate and actionable.


What Should a Cash Flow Forecast Include?

A complete cash flow forecast tracks cash inflows and cash outflows:

Cash inflows:

  • Incoming payments from customers

  • Sales projections

  • Investment returns

  • Loan advances

  • Sale of company assets

Cash outflows:

  • Bills and operational expenses

  • Employee salaries

  • Loan repayments


How to Forecast Cash Flow

The simplest method reviews bank accounts, receipts, and past transactions to assess liquidity. Professionals also use indirect methods based on balance sheets and projected income statements:

  • Pro forma balance sheet

  • Adjusted net profit

  • Accrual reversals


Why Cash Flow Forecasting Is Important

1. Financial Management
Forecasting highlights budget gaps and helps create strategies to manage cash effectively. It ensures you can pay employees and suppliers on time, improving business reliability.

2. Business Growth
Even with high sales, growth is limited without sufficient liquidity. Forecasts show how much money is available for expansion and help prevent overextension.

3. Credit Sales
Forecasting accounts for delays in payments from credit sales, allowing you to plan expenses accurately.

4. Line of Credit
Knowing when you might need to borrow allows you to negotiate favorable terms and avoid last-minute financing stress.

5. Long-Term Planning
Historical data in forecasts helps identify demand cycles and financial vulnerabilities, ensuring your business stays prepared and efficient.


Final Thoughts

Cash flow forecasting is essential for any business aiming to stay financially healthy and plan for growth. Regular check-ins with a qualified accountant will help refine your forecasts and identify opportunities for improvement.

Explore more free accounting resources from Today CFO to strengthen your business finances.

Tom Woolley

Founder and creator of TodayCFO

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